Create a Front Book Cover Image about Using Online Courses for Marketing and Sales Lead Generation

  • Status: Closed
  • Prize: $97
  • Entries Received: 102
  • Winner: RchrdLBlnc

Contest Brief

Create a book front cover image 7.5” x 9.25” that shows Online Courses Attracting Sales Leads

Main Book Focus - Online Courses and Sales Lead Attraction

IMPORTANT - IMAGE - Should allow viewers to identify the book is about online course and show value for marketing people.

Text:
- Main Title - on top - Online Courses
- Sub Title - for Marketing and Sales Lead Generation
- Author Name - on bottom “Lawrence Harte”

Colors:
Text - white or gold preferred

Sample Covers (for your concept only, do not use)

White Paper Marketing - interesting concept - white paper attracting business people - [login to view URL]

Active Inbound Sales Lead Course - interesting concept - magnet attracting customers - [login to view URL] - image attached to project

Audience: Marketing Managers, Course Developers, Business Development

Keywords (for concepts): Online Courses, Sales Lead Generation, Content Marketing, Solution Selling

!!! DO NOT USE ANY COMPANY NAMES OR COMPANY LOGOs!!!

Suggested Icons (helpful - not required):

Business Person Searching for Solution, Flat Screen Computer Displaying Online Course, Attraction Glow from Online Course, Sales Leads Coming from Computer Screen

Bleed: allow .25” from edges for bleed. Do not include text or graphic icons in the bleed area.

File Formats: winner needs to provide a high resolution version (600 dps) in editable PSD or AI format and TIF formats.

Stock Images - it is ok to use Stock Photos and/or Images as part of the book cover.

Stock Image Budget - we will pay up to $50 for stock images to the contest winner.


It is important that the cover look good in large (on computer screen) or small format (on smartphone screen).

Book Description:

Online courses can be a great way to attract and influence potential buyers, capture qualified sales leads, and help to build customer relationship value. Unfortunately, traditional course topics do not attract the right audiences, course developers do not setup sales lead capture options, and they often do not include additional customer relationship building resources. Discover simple ways you can define, develop, distribute, and promote online courses to capture qualified leads and use them to build customer relationship value.

Covers:

Customer Interests and Needs - do customer buyer journey interviews and similar course research to identify search terms, pain points, dominant buying motivators (DMBs) and key promotional media channels.

Implementation Focus - course should cover product or service problem solutions, ways to implement them, and typical benchmarks.

Content Creation - powerpoint slides, present and record audio, import slide images and convert to lesson videos.

Delivery Platforms - use a simple cloud based eLearning system that can work on multiple types of devices. This allows for the use of contractors without having to consider software programs or compatibility.

Engagement - include key topics and track which ones are popular with your students.

Lead Capture Options - course registration, resource downloads, requests for additional information.

Distribution - on company website with repackaged version on eLearning marketplaces including Udemy, Skillshare, Slideshare, and others.

Promotion - each course can be converted into 200+ promotional Tweets, blog posts, discussion topics, slides, video clips, and other media that are published on 20+ media channels over several years helping to dominate search results for course related topics.

Measurement - include short trackable links in course and promotional media posts.

Recommended Skills

Employer Feedback

“Great creative and effective design ability. Very responsive and was able to understand business media requirements and convert them into influential graphic designs.”

Profile image althos, United States.

Top entries from this contest

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Public Clarification Board

  • bashirbdc
    bashirbdc
    • 2 weeks ago

    Hello #105 entre

    • 2 weeks ago
  • PixelDesign24
    PixelDesign24
    • 2 weeks ago

    chack #97 to #104

    • 2 weeks ago
  • PixelDesign24
    PixelDesign24
    • 2 weeks ago

    check #94 #95 #96

    • 2 weeks ago
  • IslamNasr07
    IslamNasr07
    • 2 weeks ago

    working

    • 2 weeks ago
  • PixelDesign24
    PixelDesign24
    • 2 weeks ago

    check #86

    • 2 weeks ago
  • mylogodesign1990
    mylogodesign1990
    • 2 weeks ago

    working do not close sir

    • 2 weeks ago
  • althos
    Contest Holder
    • 2 weeks ago

    FIRST COVER CONCEPT PRIORITY - If another artist submits an almost identical cover, we will give the other artist preference on the concept. This protects your new design concepts. It is good to learn from other designs, not ok to copy.

    • 2 weeks ago
    1. elkasimimustapha
      elkasimimustapha
      • 2 weeks ago

      please check #57

      • 2 weeks ago
  • thedesignmedia
    thedesignmedia
    • 2 weeks ago

    Absolutely right sir. This will protect. Good Luck!!!.

    • 2 weeks ago
  • althos
    Contest Holder
    • 2 weeks ago

    IMPORTANT - IMAGE - Should allow viewers to identify the book is about online course and show value for marketing people.

    • 2 weeks ago
    1. farhanqureshi522
      farhanqureshi522
      • 2 weeks ago

      sir please check #83

      • 2 weeks ago
  • PixelDesign24
    PixelDesign24
    • 2 weeks ago

    Check # 70 to # 77 And # 80

    • 2 weeks ago
  • NickToStudio
    NickToStudio
    • 2 weeks ago

    Hello! I have created a modern, minimalist, design. Check, please, the entries #67 and #68

    • 2 weeks ago
  • mylogodesign1990
    mylogodesign1990
    • 2 weeks ago

    working

    • 2 weeks ago
  • elkasimimustapha
    elkasimimustapha
    • 2 weeks ago

    please sir check my design number #57

    • 2 weeks ago
  • redAphrodisiac
    redAphrodisiac
    • 2 weeks ago

    #52 #53 #54 ! Thanks

    • 2 weeks ago
  • eleganteye4u
    eleganteye4u
    • 2 weeks ago

    Hi there. Please do not close the contest before the closing time. Regards.

    • 2 weeks ago
  • althos
    Contest Holder
    • 2 weeks ago

    No Lingual - cover image should help the reader to understand the key topics (online courses, marketing, and sales lead generation) without having to read text.

    • 2 weeks ago
  • Tuloshedas
    Tuloshedas
    • 3 weeks ago

    Please check #48 and #43

    • 3 weeks ago
  • Heartbd5
    Heartbd5
    • 3 weeks ago

    Kindly check #46

    • 3 weeks ago
  • thedesignmedia
    thedesignmedia
    • 3 weeks ago

    Sir kindly take a look on entry #44 Thanks.

    • 3 weeks ago
  • thedesignmedia
    thedesignmedia
    • 3 weeks ago

    Sir if you want any changes related to entry #37 just let me know. I will submit new proposal based on your suggested concept. Thanks.

    • 3 weeks ago
  • althos
    Contest Holder
    • 3 weeks ago

    Suggest - put magnet on back of computer with text on top - "solution course" and "text on bottom "customers."

    The person sitting at the computer should be happy - like they just solved a problem.

    Other people - preferably business people or professionals - near the computer should look toward the computer in an interesting way - like they may be able to get a solution from it.

    • 3 weeks ago
    1. thedesignmedia
      thedesignmedia
      • 3 weeks ago

      Okay sir i give it a try. Thanks for your suggestion. Good Luck!!!. Moon.

      • 3 weeks ago
  • mylogodesign1990
    mylogodesign1990
    • 3 weeks ago

    working

    • 3 weeks ago
  • althos
    Contest Holder
    • 3 weeks ago

    Customer Attraction Concept - if you had a course that explained how to get, manage, and reward great graphics artists, what image would you use to attract people like me to you.

    Concepts to Try:
    - people looking at or going to a computer with an online course.
    - frustrated professionals in one area and happy online course student under sign that says "Solutions Center"

    People - prefer to use images of people, avoid cartoon characters

    • 3 weeks ago
  • HohoDesign
    HohoDesign
    • 3 weeks ago

    #12

    • 3 weeks ago

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