I set up google adwords account myself for my website .
my website provides online Australian Business Registration Service -- ( the individual or entity who want to start a business -enter info in my website & then pay me )- I will then register Business Number for them .
I create google adwords account myself, but seems something wrong --- so far there are 200 clicks and cost me 114 AUD, but there is none finally pay me the service .
I feel like there is something wrong for my google adwords, I want to find some google specilist to look after my google accounts and maybe create a campaign.
also, anyone can answer my question will be appreciated :
1. do I need SEO together with googl adwords ?
2. I even create google adwords, my website still not on top - what`s the reason ? ( is that because I need put google campaign ?
3. If I use google campaign , how can I ensure to earn profit , for example, my current charge is $ 49 per service, if I put google campaign $ 2 per click, they click 30 times, and get one to pay me, I will in loss !