Create/Manage a PPC Campaign- Totally New Product And Concept

Investbook, Inc. is introducing a totally new internet based product/service to individuals, though it would have some smaller business to business value. As a result, our challenge is to introduce new customers to our product, have them understand how the product works, and understand how the product is valuable to themselves, and to others. Additionally, the product has tremendous potential as a GIFT from anyone to anyone- family, friend, work, etc. The product can be perfectly modeled for any situation. Prior to disclosing our product, you must disclose your expertise with Google Adwords and Facebook Marketing, and any other ways you would market a new INTERNET SERVICE. We are particularly interested in knowing how you are going to take our product, which currently has ZERO people searching for it, and turn it into a product people will search for several times a year. Our target audience is very broad, however we think our product will generate more than half of it's revenue as a gift given by women. However, most men will find it invaluable as well.