Build & manage Campaigns.
Search & add new keywords, make new relevant ads to improve quality score of the keywords.
Regular updating the Ads and Keywords for better performance & introducing new ideas to increase the sale.
Creating funnel reports for the account for close watch on the performance of the Accounts.
Analyze performance of the Campaign, Ad Groups, Keywords & Ads on regular bases for the better performance.
Comparative Analysis with major keywords to check the performance for the growth as well.