University Homework (assignment)
$10-30 USD
Paid on delivery
For this assignment you are required to find an academic article relevant to consumer behavior and your own interests from either of the two publications – Journal of Consumer Research or Consumption, Markets & Culture.
Note that the assignment requires you to:
1. Summarize and explain what the article is about
2. Explain how the article explores the topic (methodology)
3. Explain what the article finds/concludes and Discuss the implication of these findings/conclusions for the marketing management and consumer behaviour.
This 3rd requirement (your understanding of the article's implications) is more important for grades and you should spend at least half of your assignment on this. Use relevant contents from our course to support your arguments.
Project ID: #8830462
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