写文章 About Global Business Environment(GBE) analysis
£250-750 GBP
Paid on delivery
Background
A feature of deepening globalisation has been ever increasing specialisation. Your answer should demonstrate some contextual understanding of the significance of trade in tasks, and may be illustrated with reference to actual trade data.
This PMA asks students to critically discuss:
(a) What are the main forces, both regulatory in nature and technological, that have fostered increasing globalisation? Which have been of greatest importance? (20 marks)
(b) What are the crucial competitive strengths of MNEs? Explain how the relative importance of their competitive strengths (headquarter services) as possessed by representative Multinational Enterprises may have evolved and changed as trade patterns have tended to shift away from trade in finished goods to trade in tasks? You may illustrate your answer with examples drawn from actual MNEs (60 marks).
Higher marks will be awarded to PMAs that show students have done some relevant reading, they understand a literature on the PMA topic and then reflect that understanding in a well structured, logical, easy to follow PMA answer. An answer that contains evidence of critical thinking and analysis of the evidence by looking for linkages within a clear conceptual framework will be awarded far higher marks than one which describes something at length. Answers which draw out linkages between different topics in the module will be taken as evidence of deeper insight.
Length. guideline is between 3,500 and 4,000 words. This is the expected length of a strong GBE PMA answer.
Number of references. Depth of understanding is likely to reflect depth of reading. Typically students that cite a few (3 or 4) references offer PMAs that contain big gaps in breadth and depth of relevant points. Students that have read say 20 articles and understood them would probably offer PMA answers with few significant gaps. List of references should use the Harvard system
Introduction. Many PMAs ask you to start off the answer with a clear introduction. You do not need to do this with the GBE PMA. Your focus should be solely on answering questions as set.
Plagiarism. Do not do it. All quotations should start with quotation marks i.e “and finish with quotation marks i.e” and a reference.
This note is set out in Times New Roman type face 12 point. If you could adopt this type face and point size in your PMA answer I would be most grateful. I do not want to read 4000 words in a sans serif type face like Ariel.
Project ID: #13703370
About the project
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