Senior Email Marketing Manager

Closed Posted 2 years ago Paid on delivery
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Are you an email marketing extraordinaire in search of full- or part-time work? Modular is a boutique email and marketing agency who works with many top startups and brands, and is looking for an experienced Senior Email Marketing Manager to work across a range of exciting projects and clients in both B2B and DTC/ecommerce. You will work closely with founders and stakeholders of companies at different growth stages and with different marketing automation needs. Your job will be to help identify the opportunity around email and serve as a strategic lead, create implementation plans, and drive quick results. We are looking for a high performer who is professionally mature and able to self manage. We are open to candidates who have experience solely in either B2B or DTC/ecommerce. This is a contract role.

Requirements:

Past experience in email marketing

Fluent HTML/CSS

Knowledge of one or more of the following tools: Segment, Hubspot, [login to view URL] and/or Klaviyo

Excellent internal team and client communication and project management skills

Key Responsibilities:

Strategize, build, and execute effective email marketing campaigns. This includes setup, development, QA, client feedback, and deployment.

Analyze email performance, build reporting and optimization systems, and identify insights to drive optimizations and testing (offer, creative, segmentation, automation).

Create timelines and manage multiple projects efficiently and with clear communication to ensure all deadlines are met.

Maintain a comprehensive understanding of multiple clients’ data warehouses and backend data flows as they pertain to email. Leverage this knowledge to enhance programs with behavioral triggers, personalization, and improved user experience.

Collaborate with client partners to build and maintain a universal calendar of all campaigns.

Conduct A/​B and segmentation tests that enhance marketing effectiveness and allow clients to identify best marketing practices within each customer segment.

Ensure content is consistent with the defined brand voice, style, and tone.

Manage list hygiene, creation, maintenance, and segmentation.

Write compelling and effective marketing copy and create design templates for email campaigns.

Experience & Skills

Minimum of 4-6 years of experience in email marketing, with specific experience overseeing and optimizing email.

Fluent HTML/CSS knowledge to create email templates and/or code snippets within WYSIWYG emails.

Extensive ESP knowledge, including specific experience in Klaviyo and/or Customer.io. Experience with HubSpot, MailChimp, and Iterable preferred.

Experience with SMS and push notification marketing.

Strong project management and organizational skills. Clear and proactive communicator. Extremely detail oriented.

Excellent understanding of email execution: build, deliverability, metrics, and industry benchmarks.

Analytical and data-driven balanced by a keen creative sensibility.

Growth mindset; focus on continuous improvement.

Preferred Qualifications

Fully versed in global email compliance (CAN-SPAM, CASL, GDPR).

Has or can develop a strong working knowledge of analytic tools such as Google Analytics, Google BigQuery, and similar tools.

Previous agency or consulting experience a plus.

Email Marketing Internet Marketing Marketing Digital Marketing

Project ID: #32704360

About the project

15 proposals Remote project Active 2 years ago

15 freelancers are bidding on average $22/hour for this job

P50209

Hello, I am a Hubspot Email Marketing Certified Freelancer and can definitely help you in setting up multiple campaigns and can successfully deliver 10 thousand e-mails per month to landlords and tenants in the USA. I More

$20 USD / hour
(11 Reviews)
6.2
fawwadshah

Hi, I feel immense pleasure in sending my proposal against your project. I am an experienced business growth consultant and a digital marketing expert who has worked with business owners and top executives from variou More

$50 USD / hour
(10 Reviews)
5.6
revival786

Greetings! I am a professional in providing high quality email marketing service. I am working since 2008. I am highly interested in your project. Please send me a message so i may assist you. Thanks, Revival

$15 USD / hour
(18 Reviews)
5.0
gregtechnola9

Hello, Greetings for the day!!! I have gone through your requirement and understood every aspect of them. I can fulfill your requirements as per your needs with my flawless work. I have 5 years of experience with More

$30 USD / hour
(1 Review)
3.5
ayazkhanfiaz

------- Website Expert is Here ------- I have read your project Senior Email Marketing Manager description. I have done similar projects in past. Let's have a quick discussion so I can show you some best options and my More

$15 USD / hour
(0 Reviews)
0.0
yasminazmi0110

Hello, my name is Yasmin and I'm applying for your published project offer for Digital Marketing Manager. I'm an undergraduate student that have experiences in tutoring and business management. Feel free to visit my pr More

$20 USD / hour
(0 Reviews)
0.0
mmadi

Hi ModularUS, checked (Senior Email Marketing Manager) Greetings!! We have huge experience of working in Digital Marketing, Email Marketing, Internet Marketing, Marketing. Please chat with us so that we can dis More

$20 USD / hour
(0 Reviews)
0.0
FulgentSakiba

Hi there! I have read your job well. I am an online marketer. I have experience on sending bulk marketing services.I use many platforms such as Mailchimp,Hubspot etc to provide email marketing service. I try to follow More

$15 USD / hour
(0 Reviews)
0.0
jasperjuniorkiko

Hello! You should hire me because I am an experience marketing advisors. I can help your company in marketing services through social media such as Instagram and Facebook to gain more customers in the future. I am also More

$25 USD / hour
(0 Reviews)
0.0