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Brand Definition Model - Brand Book

$250-750 USD

Completed
Posted over 4 years ago

$250-750 USD

Paid on delivery
Hi, Require a few elements that forms a brand book. Challenge: - Brand has a basic VSG does not have a purpose and needs to be revamped - Minimal data/research/history of the brand is available - I am not able to disclose the brand name and this needs to be worked based on the data available and brand truth as is. Requirement: - I have worked out a basic brand truth. The brand truth is all about being in a location where you can be authentic/yourself... no judgment and you can be casual, dressy, basic, social, connect with yourself.. This then needs to be translated into: - Who we are/brand - Brand Narrative/Brand story/manifesto - Brand Definition model: Insight, purpose, positioning, personality, internal brand promise, external tagline. I would first like to see profiles, agreed cost etc. and then will provide the information in full tomorrow. Delivery deadline: Monday 29 July
Project ID: 20441371

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4 proposals
Remote project
Active 5 yrs ago

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Hi There, I have created and positioned many brand stories in fashion and the digital space over the last 10 years. I understand how experience gaps between the brand's promise and the deliverables can be very damaging so I like to build up an honest story that can be authentic to its word. I also have experience of the naming process analysis construct and expression to ensure the audience is attracted to the brand identity. I have two live projects at the moment and they are brand renaming/positioning for a digital agency in Texas and the other is as an outsourced CMO for a firm in New Zealand. This project would fit nicely into my portfolio. I look forward to hearing more. Speak Soon. Dale
$750 USD in 7 days
5.0 (1 review)
2.4
2.4
4 freelancers are bidding on average $674 USD for this job
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Greetings! Ranked the #1 business writer and researcher on www.Freelancer.com since 2010, I thank you for the opportunity to bid on your project. I have completed more than $1.2 million in projects on Freelancer.com including more than 1000 business plans, financial and marketing plans, grant proposals, and Investor Memorandums in the past 10 years. I have additionally raised more than $240 million to fund these ventures. I hold Bachelor and a Masters degree in Business Administration, and have worked for over 1000 businesses in 150 countries, including Fortune 100 companies such as American Express and Morgan Stanley, as well as FLIR, Verizon Wireless, Rent-A-Center, Cisco, and others. I request 50% payment upon delivery of a 1 page project schedule and 50% in a milestone that gets released to me upon completion. A couple of questions for you: 1. When are you looking to start this project and when is your preferred completion date Are you available for a discussion to ensure I understand the details? When is a good time? I would very much like to work with you on this project and request that you contact me through www.Freelancer.com to discuss specifics. Thank you in advance. Gregory Bair
$700 USD in 14 days
4.8 (3 reviews)
5.5
5.5
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Hi there, I am interested in your project. We have created our own brand book. We have a team who have the required skill sets for your project: We are not allowed to share any links here. We can discuss ahead in the messages and clarify doubts as well. Regards.
$555 USD in 10 days
0.0 (0 reviews)
0.0
0.0
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Cause I bring multinational experience like Coca Cola to the table and being able to understand how big brands works should give me the edge.
$690 USD in 7 days
0.0 (0 reviews)
0.0
0.0

About the client

Flag of UNITED ARAB EMIRATES
Dubai, United Arab Emirates
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Member since Jul 17, 2019

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