Qingyue Y.

I am an enthusiastic and experienced digital marketing consultant, focusing on managing Chinese digital marketing for foreign brands. More specifically, I have led or participated managing Chinese social media channels (official website, Weibo, WeChat, Tik Tok) of some top European football clubs such as MU and Chelsea. I also have experience of managing some other brands digital marketing on myself. Language: Chinese (Native), English I can do as follows: • Maintain the brand voice of the client by generating social content • Manage account registrations and account changes on social media sites • Deliver text, photo and video to the local audience in accordance with the client’s social media manager’s overall content objectives • Create digital and ePR buzz through topic seeding in BBS, news apps • Draft and implement activation campaigns