## BIO
Amanda Lawson 5703 Pavilion Ct., Wexford, PA 15090
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Functional summary
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A technically versatile project manager with integrated software marketing, information architecture, SEO, and technical writing skill sets. Analytical and strategic problem solver, creative, determined, systematic and efficient.
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Demonstrated Skills
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*Project Management/Marketing*
<li class="MsoNormal" style= "MARGIN: 0in 0in 0pt; COLOR: black; mso-list: l1 level1 lfo1; tab-stops: list .5in"> Oversaw the development of medical website solutions and management of client accounts post launch, including hospital sites. Created site maps, design instructions, content. Populated site via CMS. Responsible for all aspects of site QA pre- and post-launch.</li> <li class="MsoNormal" style= "MARGIN: 0in 0in 0pt; COLOR: black; mso-list: l1 level1 lfo1; tab-stops: list .5in"> Ensured timely completion of milestones by client, designers and programmers. Tracked and manipulated multiple deadlines to maximize project completion. Implemented procedure changes resulting in smoother workflow.</li> <li class="MsoNormal" style= "MARGIN: 0in 0in 0pt; COLOR: black; mso-list: l1 level1 lfo1; tab-stops: list .5in"> Wrote clients’ press releases and SEO articles. Worked with SEO specialist on regional keyword identification and implementation. Wrote corporate identity collateral materials and specific practice collateral for bariatric surgeons.</li> <li class="MsoNormal" style= "MARGIN: 0in 0in 0pt; COLOR: black; mso-list: l1 level1 lfo1; tab-stops: list .5in"> Set up and consulted on all aspects of clients’ phpbb message boards and social networking marketing campaigns including scope, customization, content, writing and troubleshooting.</li>
*Organizational*
<li class="MsoNormal" style= "MARGIN: 0in 0in 0pt; COLOR: black; mso-list: l0 level1 lfo2; tab-stops: list .5in"> Tracked all advertising and editorial placements, both print and web, for company’s line of documentary films and engineering software products. Researched new markets.</li> <li class="MsoNormal" style= "MARGIN: 0in 0in 0pt; COLOR: black; mso-list: l0 level1 lfo2; tab-stops: list .5in"> Tested internal and external web advertising updates for correct content, design consistency and link viability. Fixed/reported where necessary.</li> <li class="MsoNormal" style= "MARGIN: 0in 0in 0pt; COLOR: black; mso-list: l0 level1 lfo2; tab-stops: list .5in"> Managed multiple corporate literature production projects as part of marketing team. Created advertisement placement tracking database, monitored yearly media kits.</li> <li class="MsoNormal" style= "MARGIN: 0in 0in 0pt; mso-list: l0 level1 lfo2; tab-stops: list .5in"> Trained clients on message board administration, content management/site maintenance.</li>
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Employment
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***Web Marketing Coordinator/Copywriter***
## ***Area of Expertise***
***Proofreading
Editing
Grammar
Formatting
Content writing
Sales copy
Ad copy
Ghostwriting
Proposal Writing
Grant Writing
Magazine
Web Content
Marketing Material
SEO
Blogging
Social Networking***</td> </table>
