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patiala,punjab, india
It's currently 8:53 AM here
Joined October 12, 2015
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Kartik G.
@kartikgogia42
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patiala,punjab, india
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Data Scientist & Analyst | Tableau Expert
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Experience
Senior Data Analyst
Nov 2021 - Present
• Generated incremental revenue of Rs. 25 Lakh (Monthly) by hypothesizing and analyszing improvements over current Instream ads infrastructure, designing and implementing an A/B experiment for the improvements
• Reduced the CAC of advertisers and increased the average monthly budget by 6% by creating lookalike segments over users using Logistic Regression
• Segmented users based on acquisition cohorts and tracked their engagement, conversion rates, and retention over time.
Senior Analyst
Apr 2019 - Oct 2021 (2 years, 6 months)
• Analysing business and functional requirements of top 10 automotive OEMs and developing the required technical architecture using flow charts made from Rational Software Architect
• Increased around 8% overall profits (Quarterly) by analysing the sales in required areas and items
• Manage multiple, concurrent processes, and where necessary, strategically prioritise to ensure all deadlines are met
Business Technology Analyst
Jan 2018 - Jan 2019 (1 year)
• Providing fortune 500 Pharmaceutical clients with analysis of sales and execution data to help them make better sales and marketing decisions
• Developing applications using Python and Advance SQL
• Automating the daily, weekly, monthly and quarterly deliverables of clients
• Develop analytical solutions using SQL and web-based application for the sales field force in US geography to be used on handheld devices (mobiles, tablets, etc.) for customer call planning
Education
Software Engineering
(4 years)
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