White Stone Marketing: Director of Internet Marketing, June 2012 to present
- Search engine optimization - on and off page SEO
- Project management
- Google Analytics
- Local marketing
- Social media marketing including custom video creation
- Reputation management
- Blogging & content building
- PPC marketing (Google, Google Hotel Ads, Bing & TripConnect)
- Revenue management/yield management
- Hire and train new employees.
- Direct public relations efforts and marketing.
- Development of new products for the company.
- Continuous aggressive client communication while reporting results, recommending new strategies & given exceptional service.
- Responsible for marketing budgets of over $300,000 a month.
Education
University of Northern Colorado
- Master of Science - Sports Management - 4.0 GPA
- Bachelor of Arts - History, Minor Speech Communications
- Varsity Softball 4-years
Awards/Honors/Community Service
- Colorado Cougars Board of Directors - Secretary, 2020-Present
- Colorado Impact Gold Volunteer Work - Website Design & Marketing [login to view URL]
- Head Coach Competitive Travel Ball - 12U Softball Team (2021, 2022)
- Head Coach Competitive Travel Ball - 10U Softball Team (2018, 2019, 2020. 2021)
- Head Coach - 8U Softball Team (3 years)
- Santa Cops of Larimer County Volunteer (website & marketing 2019)
- Sponsoring a Child from Costa Rica
- UNC Varsity Softball Team and Scholarship 1998 to 2002, Team Captain
- Dean’s List
- All-American Honorable Mention
- Substitute Teacher