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$50 USD / hour
Flag of UNITED STATES
fayetteville, united states
$50 USD / hour
It's currently 3:50 AM here
Joined March 25, 2017
1 Recommendation

Thomas J.

@tcjenningsjr

5.0 (1 review)
2.7
2.7
100%
100%
$50 USD / hour
Flag of UNITED STATES
fayetteville, united states
$50 USD / hour
100%
Jobs Completed
100%
On Budget
100%
On Time
N/A
Repeat Hire Rate

Pay-per-click Consulting: Audit, Manage, Optimize

I am an experienced Paid Media and Marketing Analytics professional. I have worked as a paid media specialist in major markets for the past 5 years. I have experience managing large ($100K+) budgets and small ($500) months in both B2B & B2C: Google - Search/Display/Video/Gmail/Shopping Facebook - Brand/Lead Generation/API/Audience Manager LinkedIn - Lead Generation Google Analytics - Custom Audiences and Goals Google Tag Manager - Custom Tracking Solutions and Troubleshooting. Please see my lumascape below for a complete overview of my tech stack.

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4130156

Reviews

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5.0
$231.00 USD
Great communication and he understands our needs.
Copywriting
SEO
Article Writing
Product Descriptions
Content Writing
User Avatar
Flag of Cornel R.
@Ranger7
6 years ago

Experience

Paid Media Manager

IMPACT Brand & Design
Feb 2019 - Jul 2019 (5 months, 1 day)
• Managed PPC budget of $350,000 spread across 25+ campaigns and multiple ad platforms. • Installed and troubleshot client data analytics pipelines via: Analytics Suite (Google) CRM (HubSpot/WordPress) Tag Management (Google) • Lead strategies for 15 clients across paid search and social campaigns. • Reported via scheduled video conferencing and live link dashboards (Data Studio). • Trained and mentored in-house client marketing professionals.

Data Analytics, Paid Search Manager

Marsden Marketing
Apr 2018 - Mar 2019 (11 months, 1 day)
• Managed $140,000 annual PPC budget that generates high quality leads. • Created custom agency-level tag management system to manage client website data and automate reports using Google Tag Manager, Custom JS, and Google Suite integration. • Data Analysis using Excel/SAS/JMP to connect disparate data sources together using APIs for the following systems: HubSpot, Google Ads (Adwords), Google Analytics, Google Tag Manager, Facebook, LinkedIn and Twitter.

Search Marketing Manager

QuixxSEO
Mar 2015 - Apr 2018 (3 years, 1 month)
• Created, developed, and implemented inbound, paid, email, content, and social media marketing strategies to drive clientele growth. • Installed data analysis systems to monitor website traffic, social media presence, and lead generation in order to present clients with quantifiable data that demonstrated ROI. • Personally oversaw 15 Google Adwords and Facebook Ads campaigns, resulting in 25% increase in lead generation for book of local small business clientel.

Education

Masters Business Administration (MBA)

North Carolina State University - College of Management, United States 2018 - 2019
(1 year)

Bachelor Business Administration (BBA)

Austin Peay State University, United States 2008 - 2011
(3 years)

Qualifications

Content Marketing

HubSpot
2018
Certified in Content Marketing relating to SEO, PPC, and Digital Marketing best practices.

Email Marketing

HubSpot
2018
Certified in Email Marketing Campaign creation, management, and analysis

Inbound Marketing

HubSpot
2019
Certified in Inbound Marketing Theory, Techniques, and Practice

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Certifications

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