• Keyword Analysis: Researching the best keywords using tools like Word Tracker, Keyword Discovery, and Google Keyword Tools etc. On 3 major factors Relevancy, Popularity and Compositeness.
• On-Page Optimization: Meta Tags Optimization, Page Headings, Page Content Optimization, Image Optimization, Hyperlink Optimization, New Service page creation, XML Sitemap creation & Submission, Robots File Creation/Optimization.
• Off-Page Optimization: Directory Submissions, Blog Creation & Posting, Social Bookmarking, Business profile Listing, Video Submission, Press Release Promotion, Article Promotion, Blog Commenting, Forum Postings, Classified Submissions, Local Marketing, Image Sharing, Document Sharing, RSS Feed Submissions, Product Reviews, Products Tagging, Shopping Feeds Submissions, Local Directory Listings, Classified Postings.
• Social Media Marketing: Create/update and Design Fan page and twitter profile for great user experience work on various social networks like LinkedIn, YouTube, Pinterest, flicker etc., Create Facebook business “Fan” page, along with programming tabs and integration, for creation awareness and generate sale perform viral marketing on Facebook, twitter, flicker and other social networks,
• Web Analytics: Generation & Analysis of traffic report using Google Analytics Tools to understand the effectiveness of the keywords being used and to measure the usefulness of the off-page optimization strategies.